SOCIAL MEDIA MAGNETISM: Is the training suitable for beginners?
Social Media Magnetism is designed for business owners who have been using social media in their business for a minimum of 12-months and are at the stage where they want to deepen relationships with their online community. This training isn’t suitable for beginners as a prior level of social media knowledge is required.
SOCIAL MEDIA MAGNETISM: How long does the course go for?
The training runs for 12 weeks. Each week you’ll receive access to a new lesson along with the associated materials including video tutorials, transcripts, audio files, exercises and worksheets to maximise your learning experience. The training has been designed to fit in around your current commitments and to allow you to spend quality time completing each lesson and the accompanying activities.
SOCIAL MEDIA MAGNETISM: Can I enroll at anytime?
No, there are certain intakes for the program each year so we can create a personalised experience and give you the best value.
SOCIAL MEDIA MAGNETISM: How long do I have access to the course for?
You will have access to the course content for six months.
SOCIAL MEDIA MAGNETISM: What happens if I miss a group mentoring call?
The calls will be recorded and you can listen to the replay.
SOCIAL MEDIA MAGNETISM: Are the group mentoring calls structured?
Calls will focus on a particular lesson from the online program. These calls will guide you through the implementation process and give you the opportunity to ask questions as you move through the training. We will let you know in advance what the focus of the calls will be so you can be prepared. There will be 10 calls scheduled and each call will be up to a maximum of 30-minutes in length.
SOCIAL MEDIA MAGNETISM: Do you offer payment plans?
No. The course is $997 (including GST) and is payable upfront.
SOCIAL MEDIA MAGNETISM: Can I cancel my enrolment?
All registrations for our course are final and cannot be cancelled by you.
SOCIAL MEDIA MAGNETISM: Do you offer refunds?
All fees paid in association with your registration in our course are non-refundable, unless we are required to do so under the Australian Consumer Law.
SOCIAL MEDIA STRATEGY: Why do I need a social media strategy?
A social media strategy is a valuable business asset that will help drive your business outcomes. Social media is designed to improve your customer experience, boost your customer service levels, improve customer loyalty and retention, build long-term relationships and generate leads to your business. Developing a social media strategy is no longer an optional extra if you are serious about achieving success. A strategy will help you understand your audience, define your objectives, manage your resources and measure results. Most importantly, it will give you a clear picture of where you are and where you’re going, so you can stay on track to achieve your business goals.
SOCIAL MEDIA STRATEGY: Where are the strategy workshops held?
We hold the strategy workshop at your offices with your team. Please be advised that additional travel fees may apply. Alternatively we can hold the workshop at our office space in Neutral Bay, Sydney.
SOCIAL MEDIA STRATEGY: Do you offer payment plans?
Full payment is required upfront for the Essential Strategy Package. Payment plans may be arranged for the Content Production and Private Mentoring packages. These will be determined on a case by case basis.
SOCIAL MEDIA STRATEGY: What is the process for the LinkedIn profile update and review?
Our expert copywriter will contact you directly to interview you and obtain the relevant information needed to update your profile. Once you receive the copy, there is a maximum of two rounds of edits. We can publish the content on your profile for you if you need assistance.
SOCIAL MEDIA STRATEGY: What is the process for the blog post development?
Based on the strategy and content plan developed, our expert copywriter will contact you directly to discuss the 3 blog posts they will write specifically for your business. The posts will be 600 words in length and delivered within one month following receipt of your social media strategy. Once you receive the copy, there is a maximum of two rounds of edits.
COMMUNITY ENGAGEMENT: Why is community engagement important?
Engagement matters. Engagement isn’t just another number in your social media analytics, it’s the reason social media exists in the first place. The truth is, without engagement you’re just standing with a microphone in front of your community, talking about yourself. It’s important to step down from the stage and spark two-way conversations that help you get to know everyone in your community. Relationships are the most important part of any business. People buy from people they trust, whether you’re a small local business or a multinational organisation. Once your customers trust you, it’s much easier to build loyalty and generate more sales over time. If you use social media to build trusted relationships with your community, you’ll see the difference in your bottom line. Community engagement will help you deliver better business outcomes.
COMMUNITY ENGAGEMENT: Can you send me your packages?
We don’t offer packages for community engagement. Every community is different which is why we provide customised quotes for each of our clients.
COMMUNITY ENGAGEMENT: Which social media networks can you manage?
We can build community engagement and manage your Facebook page, LinkedIn profile, Twitter and Instagram accounts.
GENERAL: What are your qualifications?
Our Founder and Director of Community Engagement, Debra Sinclair, holds an Advance Certificate in Public Relations from TAFE NSW and a Masters Degree in Communication Management from the University of Technology Sydney.
GENERAL: What makes Liquid Mango unique?
We unlock the extraordinary value of online communities by creating highly personalised and engaging experiences that result in behaviour change and better business outcomes. We have more than 24 years working experience in social media, PR, corporate communications and in the television industry building online and offline communities, developing communications strategies, storytelling, building relationships and working in issues management. We truly understand what it takes to influence human behaviour on social media to create meaningful experiences at the moments that have the greatest impact.
GENERAL: Which social media networks do you work with?
We specialise in Facebook, Twitter, LinkedIn and Instagram.
GENERAL: What proof do you have that social media works?
Social media influences buying decisions. People are 70 per cent more likely to make a purchasing decision based on a friend’s social media update. Your clients will be looking for social proof and will turn to their friends and the brands they love to be educated and to find out more about your customer experience and the products and services you sell.
Do I really need to use social media for my business?
Yes. Social media isn’t an option, it’s a necessity for all businesses because social media drives business outcomes. Every business must have a strong online presence if they want to be found by their customers and their target market.